When I was in the photography business, we were advised to refresh our website every six months to keep our image fresh and current. That advice might have been overkill, but it’s certainly not a bad idea to update things every so often just to reassure potential customers you’re still alive and growing.
Tracey Bartmann-Leek of Love and Life Photography (Saint Louis) asked us for such a refresh. The site’s last update was in 2013 and it was definitely time.
We searched for other sites she liked and proposed a design and style that put across the message she wanted to convey – quality photography for families and betrothed couples.
We also secured her site, a fundamental need in today’s online world, and worked on other issues to make the site faster and more user-friendly.
The new site uses the new Elementor web builder and has an easy-to-use set of tools that allow Tracey, for the most part, to update her own site and blog.
Tracey has been a top Saint Louis photographer for many years, and has won several awards annually from the well-known bridal magazine The Knot. (Full disclosure: Tracey was my business partner at Love and Life Photography for a couple of years in the early 2010s.)
The site retains all the fundamentals that has made Tracey and her company a well-sought-after vendor in the Missouri market and shows off the quality and the emotion of her prize-winning photography.
Have a look for yourself at LoveandLifePhotography.com
Interested in a website refresh? Contact us to discuss what you’re looking for.